This website — mine — might be the tenth or twentieth you’ve visited while planning your wedding, your couple session, or your family portraits. Everywhere else, you’ll find the same words, the same promises of images that are “true”, “authentic”, or “timeless”.

These words are everywhere. And honestly, they don’t mean very much. Even we photographers repeat them so often they’ve lost whatever meaning they once had : Who would want images who are untrue, over posed that will go out of fashion?

During my first wedding photography season, in 2018, I asked one of the couples I was working with a simple question: why me, rather than someone else?

Their answer: “After trawling through site after site, all using the same words and the same images, without really understanding what set any of them apart, we thought — why not try something genuinely different? Film photography seemed like an interesting lead. An original approach, a little unconventional, and that appealed to us. And then we saw your photos, and that was it.”

From my own wedding, all that remains are around twenty film photographs, taken on a Polaroid. We hadn’t thought to book a photographer. These few physical, tangible memories have become all the more precious for being rare — in an age where abundance has become the norm.

Choosing film photography for your memories means choosing to do things differently. Not hundreds of files to sort through for hours — a few dozen carefully chosen images, on a medium that physically exists, that you’ll be able to hold in your hands twenty years from now. In a world where everything is available in unlimited quantities, that might just be the real luxury.